Lero, Kampani ya Coca-Cola yalengeza kukhazikitsidwa kwazinthu zatsopano za Coca-Cola pamsika waku China.
Ichi ndi chinakukweza phukusipamlingo wapadziko lonse lapansi kuyambira kukhazikitsidwa kwa njira yotsatsa ya Same Brand padziko lonse lapansi mu 2016. M'malo mwake, kusinthaku ndikusintha kwaposachedwa pakufuna kwa Coca-Cola kuti dziko likhale lachinyalala. limbikitsani ogula kuti akonzenso mabotolo popanga kumverera kwakulankhulana maso ndi maso ndi botolo.
Tiyeni tiyang'ane pa phukusi latsopano la Coca-Cola.Kupaka kwatsopano kumaphatikizapo Coke ndi Diet Coke yachikale, kuphatikizapo mabotolo a PET ndi zitini za kukula kwake. -zopaka zakale zakale, ndipo adati muzofalitsa: "Botolo lopindika la 1915 la 'Coca-Cola' ndilosatha m'mbiri yapadziko lonse lapansi, kuzindikirika kwake kwakukulu kumawonekera ngakhale litasweka pansi, kumatha kudziwika. pang'onopang'ono.
Mtundu womwe ukupezekadi sungafunikirenso mauthenga ovuta komanso mapangidwe owoneka bwino.Kufananiza mitundu, Coca-Cola yachikale idapitilira kuphatikizika kwa logo yofiira ndi yoyera; Coca-Cola Diet ili ndi mbiri yofiira ndi logo yakuda.Ndikoyenera kudziwa kuti zakudya Chiwembu chatsopano cha Coke ndichosavuta kwambiri.
Kupaka kwatsopano kumasintha mawonekedwe amtundu wonse, ndikupangitsa kuti ikhale yosiyana kwambiri ndi coke yachikale, komanso imapangitsa kuti ikhale yowoneka bwino pamashelefu ndi malo ena.
Kuphatikiza apo, zakudya za Coke zimawonjezeranso mawu oti "0 shuga" ndi "0 mafuta" kuwonetsa "malingaliro ang'onoang'ono" a chimphona chakumwachi kuti athandizire thanzi.
Ndipotu, kulongedza mabotolo kungawoneke ngati "chikwangwani chamtengo wapatali", chomwe chikuwonetsedwa kuti palibe mtengo wowonjezera, mankhwalawa amatha kulowa m'malo ambiri, ndipo magulu ogula amafikira amatsimikiziridwa.
Chifukwa chake, kutenga kapangidwe kazonyamula ngati chonyamulira kuti muzichita chitukuko chokhazikika ndi njira yabwino.
Kampaniyo idalengeza kuti phukusi latsopano la "Coca-Cola" lomwe lili ndi logo yokhazikika yakhazikitsidwanso pamsika wapadziko lonse lapansi, kuphatikiza United States, Singapore, Malaysia ndi misika ina. Kampani, yomwe ili ndi banja lalikulu la zakumwa, kenako perekani mapangidwewo ku mitundu ingapo ya madola mabiliyoni angapo.
"Coca-Cola China anauza Food today.Coca Cola China kulenga mutu wa zobwezeretsanso poyera chionetsero cha anthu, wakhala za chitukuko chobiriwira ma CD ma CD ndi cholinga cha ulamuliro wa chilengedwe, ndi nkhani yaikulu ya mabizinesi chakumwa.
Lero, Coca-Cola China idauza m'badwo wa zokhwasula-khwasula, kuwonjezera pa cholembera "chobwezeretsanso" pa botolo, kampaniyo ipitiliza kudzipereka ku maphunziro a anthu ndikufalitsa kubwezeredwa kwa botolo la chakumwa, kudzera m'magulu osiyanasiyana amoyo. manja ndi manja kuti amange mutu wa ZhanChen, misewu yogwirizana imapanga botolo la chakumwa chobwezeretsanso chotsekeka, mapangidwe oyambitsa zotumphukira za rPET ndi zina zambiri zomwe mungayesere, Kuti mukwaniritse cholinga "chopanda zinyalala pansi pa thambo".
Nthawi yotumiza: Sep-15-2021